The generation effect relates to a phenomenon observed with the ability to better retain information for content that was generated by users themselves.

Designers can take advantage of the generation effect by providing the means to customize a dashboard. Users will then be able to better orient themselves on the dashboard and retrieve the information they are looking for faster.

That is so because users associate a meaning to the content they generate, and are hence able to better retain the information as opposed to external created ones.

Slamecka and Graf investigated this effect, and found that it is present for many different forms of to-be-remembered items such as words, numbers, and sentences, and regardless of the type of memory process involved (e.g. cued/uncued recall, cued/uncued recognition).