Adobe’s vision of design in the future

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Adobe is -reimagineering the future of creative work

Since I started working with Adobe products back in 1998, Adobe software has come a long way. I remember times where more than one undo was unthinkable. Every move you made on your file had to be considered. Made a mistake; quit and restart the application.

Also think about the amount of tools and features that have increased. From a toolbar with initially 8-10 tools max, you get today a plethora of tools, and sub tools, sometimes with the ability to configure those to your needs and what you are trying to do.

The licensing model has changed, too. I recall as a student having to save forever just to be able to afford a software bundle that cost about as much as my hardware. You would think strategically about upgrading your system. Today you sign up for software as a service and download whatever you need, and when you need it. No worrying about backward compatibility when exchanging files with someone who is a version up or down, you are always on the most recent version. The cloud has a huge impact on how we use software today and will even more in future.

Not only are we replacing licensing models and storage mechanisms of yesterday. Hardware is changing, too, which is why there are so many touch apps available now, that allow you to integrate your smart devices into your creative process. Interfaces, computer metaphors, and interactions in general are rethought and re-invented.

Adobe has another vision and wants to bring working with their software to new levels. While we are still using gestures on glass surfaces, we will at one point sooner or later learn choreographies to interact with objects we want to change. That’s great news for everyone who gets excited watching Iron Man designing new armor.

Besides software will become so intelligent, that it will do the math for you, instead of clicking on the ellipsis tool, and drawing or clicking on a canvas, define some size, we’ll just sketch it up roughly. A perfect round shape will appear, moving it around and making it next to other bits and pieces is taken care off.

While this is very exciting I can also see some drawbacks. I am one of the view designers who have learned the craft of doing things by hand, and I have seen the discipline design emerge, and become more versatile since my very first encounter with design back in 1992. I can see that by making things simpler and easier and digitizing everything, we are creating an environment, where less thought is given to an action, a creation, and anything we do. We can just tinker away. Everything starts moving at an incredible pace, and its going to accelerate even more. I think in about 10 years from now we will meet a complete new way of thinking.

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